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The Ketchup King of Shrewsbury

Written by The Two River Times. Posted in Breaking News, Featured, News

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Published on January 27, 2012 with 2 Comments

By Sharon Hazard

 

In the mid-1800s, Shrewsbury, New Jersey was on course to becoming the ketchup capital of the world with the business headquarters located on Sycamore Avenue.  As far back as 1863 tomatoes were being grown and canned on James C. Broadmeadow’s  farm on the northeast side of

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  1. Dear Sharon,
    I am the great-grandson of Edward Clarke Hazard, famous for his “Shrewsbury Brand” of food products. I also descend from his daughter, Elizabeth Robinson Hazard and her husband, Harry Lord Powers who bought the Hazard Mansion, most of the farmland and the factory in 1911.
    While most of the information is correct, there are a few discrepancies that I though you might like to know.
    Hazard’s “Shrewsbury Brand” of ketchup was patented as one word “Tomatoketchup”. Although he was not the first or only manufacturer of a tomato ketchup, he is credited in many of the contemporary newspapers and magazines of being the first to not have any additives. All of his products were labeled PURE. In fact, he was the founder and long time president of the Pure Food Manufacturers Association and the 1906 Pure Food and Drug Act of 1906 is directly attributed to him by the first head of the FDA, Samuel Wiley.
    E.C Hazard & Co. went bankrupt in the credit crises of 1907, primarily because of the efforts of Florence Frothingham Hazard (Mrs. E.C. Hazard) who tried to wrest control of the company from her sons and succeeded in destroying it instead. Harry Lord Powers who lived in Shrewsbury during the summer on property he bought adjacent to Mrs. Hazard after his marriage to the Hazard’s daughter Elizabeth, bought the mansion house that the Hazard’s called “Shrewsbury Manor”, not Sycamore Manor in 1911, after their own smaller house burned to the ground.Harry Lord Powers and Elizabeth Hazard were married at Shrewsbury Manor in 1908. My own mother, Florence Powers Dewey, was married there to my father in 1931.
    The farms at Shrewsbury, that at one time also included the former George Hance Patterson’s 112 acre Loggy Hole Farm, on the south side of Sycamore Ave., was primarily used to manufacture and perfect the recipes, rather than grow the ingredients. The local farmers provided the fruits and vegetables.Everything was sent to E.C. Hazard & Cos.large warehouses at Hudson & North Moore Sts. in Manhattan. Hazard’s business office was in the newly constructed (1886) Mercantile Exchange Building down the street. His offices covered the entire first floor and half of the second or mezzanine level of the Exchange. Both are now luxury condominiums in the Tribeca section of Manhattan.
    I enjoy reading the stories about and around Shrewsbury, Red Bank, Little Silver and Rumson, and am happy to add information or corrections when I see them. Thank you for your keeping the history of Monmouth County alive. All the best, Donald Dewey

    • I am the president of the Eatontown Museum and we had alot of familys born at Hazard Hospital and I would love to find a picture of it to have in our Museum my email is Bguysmom@aol.com for Eatontown was once part of Shrewsbury and Oceanport and West Long branch were also part of Eatontown. Thank you Kathy

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